Content Marketing Lead - Remote

Overview

TRAILD is a dynamic, fast-growing SaaS company that streamlines, automates and protects Accounts Payable.

In Short

• Lead TRAILD’s content strategy, creation, distribution, and optimisation.
• Develop and implement a content marketing strategy across the funnel.
• Define content pillars, audience segmentation, and distribution strategies.
• Build and maintain a content calendar.
• Own the content creation process ensuring alignment with brand guidelines.
• Translate complex SaaS topics into compelling narratives.
• Produce a variety of content including videos, case studies, and blog posts.
• Analyse content performance and optimise based on insights.
• Manage external agencies for content production.
• Conduct regular reporting on content performance.

Requirements

• Significant experience in content strategy, creation, and execution.
• Proven track record as a hands-on content creator.
• Excellent communication, editorial, and analytical skills.
• Strong understanding of SEO and content best practices.
• Highly organised and self-motivated.
• A strategic thinker with a collaborative mindset.

Benefits

• Flexibility with remote, hybrid, and flexible working options.
• Global team with opportunities across APAC, NA, and EMEA.
• Opportunity to be part of a rapidly growing company.
• High employee satisfaction as indicated by eNPS survey.