Business Finance (Lead Generation) Specialist - Remote

Overview

A Business Finance (Lead Generation) Specialist at Tide will support the Sales Team by identifying, qualifying, and nurturing potential SME customers who could benefit from commercial finance solutions.

In Short

• Identify and qualify high-potential SME leads across inbound and outbound channels.
• Engage prospective customers via calls, emails, and digital platforms.
• Conduct initial discovery conversations to assess eligibility for funding products.
• Maintain accurate records of customer interactions in Salesforce.
• Collaborate with Sr Business Finance Specialists to hand off qualified leads.
• Contribute to improving outreach strategies and conversion processes.
• Stay updated with market trends and lending partners.
• Share insights and lead quality feedback with sales and marketing teams.

Requirements

• 1–3 years of experience in lead generation, telemarketing, inside sales, or B2B sales support.
• Exposure to financial services, fintech, or SME lending is a strong plus.
• Strong communication and interpersonal skills.
• Ability to manage multiple priorities and meet lead qualification targets.
• A proactive and self-starting attitude, focused on delivering value.
• Experience with CRM systems like Salesforce is desirable.
• Passion for helping small businesses grow.

Benefits

• Self & Family Health Insurance.
• Term & Life Insurance.
• OPD Benefits.
• Mental wellbeing support.
• Learning & Development Budget.
• WFH Setup allowance.
• 15 days of Privilege leaves.
• 12 days of Casual leaves.
• 12 days of Sick leaves.
• 3 paid days off for volunteering or L&D activities.
• Stock Options.