Senior Manager, Marketing - Remote

Overview

Teleflora is hiring a Senior Manager, Marketing to develop and execute our consumer and florist (B2B) marketing initiatives. Through their efforts, the Senior Manager, Marketing will identify and implement business growth initiatives while supporting the VP, Marketing to maximize brand equity, awareness, and florist partner satisfaction for Teleflora.

In Short

• Develop and lead a team of three direct reports across the consumer marketing and florist marketing departments.
• Develop and execute both long-term and short-term consumer marketing and florist marketing (B2B) strategies.
• Build and manage the brand’s “Love Out Loud” platform.
• Oversee social media strategy and content development.
• Collaborate with the Consumer Insights Team on market research.
• Monitor KPIs to adjust marketing strategies.
• Manage marketing budgets effectively.
• Work closely with sales and partner florists to deliver marketing materials.
• Develop relationships across various internal teams.

Requirements

• 8+ years of brand/consumer marketing experience.
• Advanced understanding of digital marketing, social media, and public relations.
• Experience in managing teams and collaborating with agency partners.
• Strong analytical skills with a track record of leveraging data.
• Ability to thrive in a fast-paced environment.
• Exceptional communication and relationship-building skills.
• Self-driven with high energy levels.

Benefits

• Access to top-notch medical coverage and 401k with match eligibility.
• Career advancement opportunities and internal mobility.
• Extensive learning and development resources.
• Mentorship program to connect with colleagues.
• Participation in continuous improvement training.