Country Director - Netherlands - Remote

Overview

As the Country Director at ESN, you will play a pivotal role in shaping and driving the strategic direction for the Dutch market, ensuring that our initiatives align with the company’s growth objectives and position ESN for long-term success in the region.

In Short

• You take the existing business to the next level, growing the brand omnichannel in current and new audiences and channels
• You build and share fundamental market knowledge by collecting market and consumer insights as a foundation for the country strategy
• You develop the country strategy and local brand concept in collaboration with the brand marketing team
• You define a holistic marketing activation calendar, plan and implement local marketing and sales initiatives
• You grow a strong local network with key commercial contacts in relevant target communities
• You define the B2B expansion roadmap in close coordination with the B2B team
• You continuously optimize performance by constantly questioning the status quo
• You drive country projects and temporary priorities incl. preparation of business cases and analyses
• You ensure a competitive customer journey incl. driving initial CX optimization
• You manage financial and operative country performance and derive improvement levers
• You manage the country team and orchestrate functions and channels to ensure consistent execution

Requirements

• You bring multi-year experience in scaling up an FMCG brand in the Dutch market
• You have commercial and B2B experience in sports nutrition or adjacent categories
• You demonstrate strong marketing expertise, with a proven track record of developing compelling brand and product concepts
• You possess deep market knowledge and a genuine passion for sports nutrition
• You embody a strong brand and cultural fit with ESN
• You operate with an entrepreneurial mindset, combining strategic vision, creativity, initiative, and hands-on execution skills
• You are a collaborative team player with leadership capabilities
• You communicate effectively, with native-level proficiency in Dutch and fluent English

Benefits

• Working in a high-performance company with a passion for the products
• Diverse culture and strong team spirit
• Constant opportunities to develop professionally and take on responsibility
• Exciting work-life balance between lifestyle and job