Lifecycle Management Specialist - Remote

Overview

The Lifecycle Management Specialist will play a crucial role in enhancing member success and retention through personalized communications and marketing strategies.

In Short

• Strategize and execute Email, SMS, and Push Marketing campaigns.
• Use Customer.io for campaign management.
• Leverage segmentation for increasing transactional volume.
• Create and optimize email templates and audience segments.
• Build customer communication flows to improve user experience.
• Analyze campaign performance metrics and implement improvements.
• Collaborate with cross-functional teams.
• 2+ years of hands-on campaign management experience required.
• Experience with Customer.io or similar platforms is essential.
• Strong data analysis skills are necessary.

Requirements

• 2+ years of experience in managing SMS, Push, and email campaigns.
• Familiarity with Customer.io or equivalent.
• Ability to design effective email templates.
• Proficient in data analysis.

Benefits

• Career progression opportunities.
• Supportive work environment.
• Focus on employee well-being and growth.