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Senior Product Marketing Manager, Industry Verticals - Remote

Posted 1 week ago
Marketing
Full Time
Canada

Overview

As a Senior Product Marketing Manager at StackAdapt, you’ll lead the B2B and Political Verticals, developing and executing go-to-market strategies while collaborating with various teams to promote industry-specific products and solutions.

In Short

  • Act as the B2B and Political marketing expert.
  • Lead the development of go-to-market strategies for new vertical features.
  • Develop compelling product positioning and messaging.
  • Conduct competitive analysis to position StackAdapt effectively.
  • Create high-impact sales collateral.
  • Gather customer insights to inform marketing strategies.
  • Collaborate with cross-functional teams on marketing initiatives.
  • Track KPIs and provide insights for go-to-market impact.

Requirements

  • 5+ years in product marketing, especially in adtech and B2B.
  • Strong experience in the B2B industry and political marketing.
  • Skilled in analyzing market trends.
  • Proven ability to work cross-functionally.
  • Exceptional written and verbal communication skills.
  • Experience in creating sales enablement materials.
  • Strong organizational and project management skills.

Benefits

  • Remote-first work environment.
  • Opportunity to work with innovative marketing strategies.
  • Collaborative team culture.
  • Encouragement of diverse backgrounds in applications.
StackAdapt logo

StackAdapt

StackAdapt is a self-serve advertising platform that offers innovative multi-channel solutions, including native, display, video, connected TV, audio, in-game, and digital out-of-home ads. Founded with a vision to be more than just an advertising platform, StackAdapt serves as a hub of creativity and innovation, empowering hundreds of digitally-focused companies to achieve exceptional campaign performance. Recognized for its diverse and supportive workplace, StackAdapt has received multiple accolades, including being named one of Ad Age's Best Places to Work in 2024 and a leader in the advertising technology space. The company operates on a remote-first model, fostering a friendly and inclusive culture that values collaboration and personal development.

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