SA Senior Performance Marketing Manager - Remote

Overview

We are looking for a Senior Performance Marketing Manager to join our dynamic team and help drive our expansion into new markets, including South Africa.

In Short

• Develop and implement performance marketing strategy focused on South Africa.
• Manage end-to-end campaign operations for maximum ROI.
• Optimize customer acquisition campaigns to maximize ROI.
• Analyze campaign data to identify trends and actionable opportunities.
• Collaborate with cross-functional teams for integrated marketing campaigns.
• Stay updated with industry trends and regulatory changes.
• Build relationships with key advertising partners.
• Provide leadership within the performance marketing team.

Requirements

• Bachelor's degree in marketing, business, or related field.
• 3+ years of experience in performance marketing, preferably in online sports betting.
• Success in driving customer acquisition and retention through performance marketing.
• In-depth knowledge of Google Ads and Facebook Ads Manager.
• Expertise in GA4 and AppsFlyer.
• Strong analytical skills for data-driven decision making.
• Understanding of web technologies and mobile advertising.
• Excellent project management skills.
• Exceptional communication and interpersonal skills.
• Passion for sports and understanding of the sports betting landscape.

Benefits

• Opportunity to work in a dynamic and growing team.
• Engagement with innovative marketing strategies.
• Collaboration with cross-functional teams.
• Potential for career growth in a fast-paced environment.