Marketing & Publicity Manager - Non Fiction - Remote

Overview

If you’re energized by discovering important voices, building platforms that introduce authors to new audiences, and shaping the cultural impact of nonfiction books, this role offers the opportunity to do meaningful, visible work in today’s media landscape.

In Short

• Drive national media coverage across traditional, digital, broadcast, podcast, and emerging outlets.
• Cultivate and deepen meaningful media relationships with NPR, The New York Times, national morning shows, cable news, podcasts, and leading digital platforms.
• Create standout campaign moments through bookstore events, polished author tours, and conference presence.
• Engage online communities, applying insight into platforms such as TikTok and Instagram to expand reach.
• Partner closely with marketing colleagues to ensure alignment across advertising, influencer outreach, social media, and retail initiatives.
• Step into marketing responsibilities as campaigns require, contributing to positioning, messaging, copy development, and cross-channel coordination.
• Provide clear, confident communication to authors, agents, and internal partners.
• Present campaign plans at Sales Conference and represent nonfiction strategy internally.
• Track, measure, and report results with accuracy and attention to detail.

Requirements

• Approximately 4–8 years of publicity experience at a book publisher.
• Strong track record in media placement, author events, and tour management.
• Think strategically and understand how publicity supports and strengthens the overall marketing campaign.
• Comfortable thinking on your feet and responding to real-time media opportunities.
• Actively building and deepening media relationships.
• Communicate with clarity, confidence, and good judgment across internal and external partners.
• Experience with or interest in adult nonfiction.
• Motivated by an energetic environment that values initiative, growth, and thoughtful collaboration.

Benefits

• Comprehensive benefits program including Medical, Dental, Vision, and more.
• Flexible Spending Account and Health Savings Account options.
• 401(k) plan.
• Short and Long-Term Disability Insurance.
• Life/AD&D Insurance.
• Generous paid time off.