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Global E-Commerce Consumer Insights Lead - Remote

Posted 9 weeks ago
Data Analysis
Full Time
Israel

Overview

SodaStream is the world’s #1 sparkling water brand and a global leader in producing home sparkling water makers. With products sold in over 46 countries, we’re passionate about reducing plastic waste and offering consumers a healthier, more sustainable beverage option. SodaStream is part of the PepsiCo product family, which supports the PepsiCo Positive (pep+) initiative, and strong business and social values to inspire and lead positive change. At SodaStream, we put the planet and people – first, to help create a better, more sustainable future for generations to come.

In Short

  • Lead data-driven decision-making in the Direct-to-Consumer (DTC) department.
  • Design and execute global consumer research studies.
  • Leverage advanced analytics tools to analyze customer journeys.
  • Manage and synthesize data from multiple sources.
  • Build and maintain dashboards to track consumer trends.
  • Act as a strategic partner to marketing and product teams.
  • Identify opportunities for market expansion and product innovation.
  • Implement a culture of data-driven decision-making.
  • Train stakeholders in analytics and insights.
  • Collaborate with strategic vendors and partners.

Requirements

  • Bachelor’s degree in marketing, Business Management, Statistics, Engineering, or a related field.
  • 5+ years of experience in consumer insights or analytics.
  • Strong storytelling and presentation skills.
  • Knowledge of quantitative and qualitative research methods.
  • Proficiency in analytics tools such as Google Analytics and Power BI.
  • Experience with CRM systems and A/B testing.
  • Familiarity with consumer goods industries is an advantage.
  • Experience working in a global capacity is an advantage.

Benefits

  • Grow in a multinational organization.
  • Be part of a unique global company culture.
  • Join a dynamic and collaborative work environment.
  • Work on exciting, next-gen projects.
  • Opportunities for promotion and professional training.
  • Competitive compensation and benefits package.
SodaStream logo

SodaStream

SodaStream is the world's leading brand of home sparkling water makers, revolutionizing the carbonated beverage category by enabling consumers to transform ordinary tap water into sparkling water and flavored sparkling water in seconds. With a commitment to health, wellness, and environmental sustainability, SodaStream's innovative products are available in over 70,000 retail stores across 46 countries. Acquired by PepsiCo in 2018, the company aims to provide a healthier and eco-friendly alternative to traditional carbonated drinks. Headquartered in Israel, SodaStream employs approximately 4,500 people globally and fosters a dynamic and collaborative work culture.

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