Director of Marketing - Remote

Overview

Smartcar is on a mission to simplify how people securely connect their favorite apps and services to their cars. We build developer-friendly vehicle APIs so businesses can use a single integration to make their products available to cars across brands.

In Short

• Own Smartcar’s marketing strategy, execution, and operations as a key member of the executive team.
• Assess the most effective strategy for targeting the verticals of focus.
• Develop and scale inbound marketing strategies for consistent lead generation.
• Evaluate and refine outbound and event marketing efforts for pipeline growth.
• Build and manage a high-performing marketing team.
• Work closely with Sales, Product, and Customer Success teams.
• Identify and implement efficient marketing programs for customer acquisition.
• Utilize data-driven insights to track marketing performance.
• Drive brand awareness and positioning in the enterprise space.
• Help build Smartcar’s marketing team and culture.

Requirements

• 8+ years of experience in B2B SaaS marketing.
• 5+ years in a leadership role managing marketing teams.
• Expertise in inbound marketing strategies.
• Strong understanding of outbound marketing and demand generation.
• A strategic thinker with a data-driven mindset.
• Excellent storytelling and communication skills.
• A hands-on leader in a fast-paced startup environment.
• Experience with sales-led growth models.

Benefits

• Base salary: $175,000 - $200,000.
• Bonus of 20%.
• Equity.
• Health, Dental and Vision covered at 90%.
• 401K matching at 4%.
• Unlimited PTO.
• Wellness stipend of $50 a month.
• Cell phone and Internet stipend of $50 a month.
• $300 yearly learning and development stipend.
• $350 work-from-home stipend.
• 8 weeks of paid parental leave.
• 10 days of paid bereavement leave.