Lead Acquisition Manager - Remote

Overview

SEARADAR is a technological yacht rental service with an individual approach to each client. We are growing in the international market and want more people to discover the world of sailing. We are looking for a strategically minded professional to help us scale customer acquisition in new markets and significantly grow key metrics.

In Short

• Develop and implement a strategy for acquiring new leads
• Manage and optimize acquisition channels (paid advertising, SEO, partnerships, marketplaces)
• Optimize the conversion funnel to increase the quantity and quality of leads
• Test and scale new approaches and acquisition channels, manage the marketing budget
• Analyze the effectiveness of channels and campaigns: adjust strategy, segment clients
• Collaborate with other departments: analytics, design, sales, development
• Participate in the development of creatives

Requirements

• 5+ years of experience with acquisition channels (Google Ads, Meta, SEO, content marketing)
• Experience in the travel industry or with low-frequency products
• Deep understanding of metrics such as CAC, CPL, CPC, ROAS, conversions
• Experience in setting up and analyzing acquisition funnels
• Proficiency in analytical tools (Google Analytics, etc.)
• Ability to run A/B tests and optimize landing pages
• Skills in working with CRM and marketing automation systems
• Experience in managing marketing budgets and planning results
• Ability to work with targeted advertising and retargeting
• Willingness to test new hypotheses and adapt quickly
• English proficiency at B1 level or above

Benefits

• Unique product, strong team, and real impact on results.
• Minimal bureaucracy — maximum freedom.
• Fully remote format: work from anywhere in the world.
• Opportunities for growth, learning, and skill enhancement.
• Annual yacht tour with the team — our good tradition.