Director of Marketing - Remote

Overview

ScholarshipOwl is the largest scholarship marketplace in the US, using AI to connect 14 million students who are looking for scholarships with companies that are looking for students. Our mission is to make education financing more accessible and engaging, while giving brands a way to connect with the next generation.

In Short

• The Director of Marketing is responsible for turning marketing efforts into a unified revenue engine.
• This role involves managing a hybrid team and orchestrating marketing initiatives.
• You'll own the global brand voice and narrative for both Gen Z students and brand partners.
• Lead unconventional brand activations and growth initiatives.
• Act as a strategic partner to the Sales team, translating engagement data into compelling narratives.
• Build and lead an ambassador strategy to drive organic acquisition.
• Must have a deep understanding of US culture and Gen Z nuances.
• Experience in a high-growth startup environment is essential.
• AI fluency is a core requirement.
• Remote work is fully supported.

Requirements

• Ability to switch between Gen Z cultural nuances and B2B ROI discussions.
• Deep understanding of US culture and its impact on marketing.
• Experience in structured scrappiness and building systems in a startup environment.
• Leadership qualities with a willingness to engage in hands-on work.
• Experience managing remote teams and contractors.

Benefits

• Mission-driven work that impacts education opportunities.
• Fully remote work environment.
• High impact and ownership of projects.
• Unlimited PTO policy.
• Home office budget of $200/month.
• Culture of continuous learning and growth.
• Annual company off-sites for team bonding.