Head of Marketing - Remote

Overview

The Head of Marketing will lead the marketing function for Roamr, an innovative startup that redefines corporate travel by allowing employees to stay with friends instead of hotels. This role involves building brand presence, driving demand generation, and establishing a marketing strategy that resonates with millennials and Gen Z.

In Short

• Lead the marketing function from scratch with full autonomy.
• Define Roamr's brand positioning and voice.
• Create high-impact content across various formats.
• Drive paid acquisition strategies on platforms like Meta and LinkedIn.
• Build a Product-Led Growth (PLG) engine for company-wide adoption.
• Develop a repeatable B2B demand generation engine.
• Amplify brand presence through events and press.
• Hire and scale the marketing team as needed.
• Work remotely from the US or Europe.
• Unlimited PTO and equity options available.

Requirements

• Thrives in chaotic environments and embraces change.
• Ability to context-switch and operate autonomously.
• Experience in driving growth for products, especially in startups.
• Ability to create marketing playbooks from scratch.
• Bonus: Previous startup success experience.

Benefits

• Work from anywhere with full autonomy.
• Employee stock options available.
• Attendance at international events.
• Unlimited paid time off.