Remote Otter LogoRemoteOtter

Senior Manager, Paid Search (SEM) - Remote

Posted 4 weeks ago
Marketing
Full Time
USA
$125,000 - $135,000/year

Overview

We are seeking a highly skilled and results-driven Senior Manager, Paid Search (SEM) to develop and execute strategic paid search initiatives that drive customer acquisition and accelerate sales growth.

In Short

  • Manage day-to-day campaign building and optimization for Google Ads accounts.
  • Implement campaigns across Text Search Ads, Shopping, and Microsoft Ads products.
  • Manage Merchant Center product feeds to grow Shopping Campaigns.
  • Own testing methodologies for search and shopping campaigns.
  • Manage large monthly budgets to achieve sales and revenue targets.
  • Build reporting to highlight performance trends.
  • Drive search strategies and share findings with stakeholders.
  • Collaborate with teams to scale and grow revenue.

Requirements

  • BA in marketing, communications, or related field.
  • 5+ years managing Google Ads and Microsoft Ads in B2C E-commerce.
  • Experience with Google/Microsoft Ads merchant center.
  • Deep understanding of the Google Ads ecosystem.
  • Analytically minded with problem-solving skills.
  • Experience launching and optimizing new accounts.
  • Experience in attribution and campaign reporting.
  • Experience with Looker is a plus.
  • Strong attention to detail and organization skills.
  • Desire to stay updated on current marketing trends.

Benefits

  • Remote-first workplace.
  • Competitive salary.
  • Annual bonus potential.
  • Health, Vision & Dental Insurance.
  • HSA company contributions.
  • 401K with company match.
  • “Take what you need” PTO.
  • Wellness benefits.
  • WFH office and stipend for phone/internet.
  • A FREE MATTRESS and Friends and Family discount!

Resident

Resident

Resident Home is a leading company in the Direct-to-Consumer mattress and home furnishings sector, known for its innovative brands such as Nectar Sleep, Dreamcloud, Awara, and Level Sleep. Founded in 2016, Resident has successfully catered to diverse sleep preferences, boasting over 2 million satisfied customers. The company emphasizes a data-driven approach while prioritizing personal connections with customers, treating each one as part of the Resident family. With a remote-first culture and a global team, Resident is dedicated to creating inspiring products that enhance the home experience and promote affordable, quality sleep.

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