Direct Response Copywriter - Remote

Overview

We are seeking a skilled Direct Response Copywriter based in South Africa to join our marketing team. This role is ideal for a writer who specializes in persuasive, performance-driven copy that motivates audiences to take action.

In Short

• Write persuasive copy for ads, landing pages, emails, sales pages, and other marketing assets.
• Collaborate with internal teams to develop messaging that supports campaign objectives.
• Use customer insights and brand guidelines to tailor copy to different audiences.
• Revise and optimize copy based on feedback, testing, and performance results.
• Manage multiple projects while meeting deadlines.

Requirements

• 2+ years of experience in direct response copywriting, conversion copywriting, or performance marketing.
• Strong portfolio of high-converting copy.
• Excellent English writing, editing, and proofreading skills.
• Understanding of conversion principles and customer psychology.
• Ability to work independently in a remote-friendly environment.
• Based in South Africa.

Benefits

• Opportunity to contribute directly to business growth.
• Work in a collaborative environment with marketing teams.
• Chance to refine work based on performance data and campaign goals.