Senior Content Strategist - Remote

Overview

As a Senior Content Strategist at Reach, you will fuel creative ideation, strategy, and execution for branded and editorial campaigns, acting as a trusted partner to major clients and agencies while elevating the visibility of Reach's commercial video proposition across social platforms.

In Short

• Lead creative ideation and strategy for branded and editorial campaigns.
• Build relationships with client-side video influencers and in-house teams.
• Utilize data and insights to inform creative choices and optimize for engagement.
• Collaborate with commercial, production, editorial, marketing, and insight teams.
• Shape compelling narratives for social video based on audience insights.
• Identify and pitch the right content creators and influencers.
• Stay updated on Gen Z culture and internet trends.
• Participate in production shoots and provide edit feedback.
• Drive impactful content creation across various platforms.
• Work autonomously and collaboratively while managing approvals smoothly.

Requirements

• Proven track record in content strategy and campaign delivery.
• Strong skills in creative ideation, copywriting, and visual storytelling.
• Experience with social media platforms like TikTok, Instagram, and YouTube.
• Ability to analyze audience insights and performance data.
• Excellent communication skills for stakeholder management.
• Organizational skills to manage multiple projects and timelines.
• Cultural awareness of youth and internet trends.
• Experience in creating engaging video content.
• Ability to work collaboratively with cross-functional teams.
• Comfortable with both autonomous and team-based work environments.

Benefits

• 25 days' holiday plus bank holidays.
• Extra paid leave for volunteering and significant life events.
• Bonus scheme for additional earnings.
• Company pension contributions matched up to 6%.
• Healthcare cash plan for medical expenses.
• Supportive policies for families and carers.
• Access to discounts through Reach's marketplace.
• Interest-free loans for season tickets and technology.
• Wellbeing support including a 24/7 assistance programme.
• Opportunity for professional growth and development.