Performance Marketing Specialist - Remote

Overview

As a Performance Marketing Specialist at Rabot, you will drive the entire lead funnel, optimizing marketing strategies to convert leads effectively and impact the bottom line.

In Short

• Develop and execute multi-channel marketing campaigns to generate high-quality leads.
• Optimize the transition of MQLs to SQLs using HubSpot.
• Plan and conduct A/B tests on campaigns to improve performance.
• Analyze key performance indicators and provide actionable insights.
• Collaborate with content and design teams to create marketing materials.
• Work cross-functionally with Product and Sales teams.

Requirements

• 3–5 years of experience in B2B growth marketing or digital marketing.
• Proficient in HubSpot and managing paid advertising channels.
• Strong analytical skills with a data-driven approach.
• Ability to thrive in a fast-paced startup environment.
• Excellent communication skills for clear marketing copy and presentations.

Benefits

• Competitive salary plus commission and performance bonuses.
• Comprehensive health benefits and 401(k) with company match.
• Opportunities for professional development.
• Direct collaboration with the founding team.
• Flexible work schedule and remote-friendly environment.