This role is responsible for strategic planning, development, and implementing of ABM Marketing plans for priority accounts in partnership with Sales, Customer Success, Campaign Marketing, Experience Marketing, and Product Marketing.
In Short
Responsible for strategic planning and development of ABM Marketing plans.
Focus on top big bet accounts to meet growth objectives.
Drive pipeline acceleration, product adoption, and renewals.
Interface directly with account owners/teams.
Requires strategic marketing leadership.
Cross-team and organizational teamwork is essential.
Excellent communication and project management skills needed.
Passion for driving the right customer experience.
Experience in verticals and planning 1:1 ABM.
Scale for impact for enterprise businesses.
Requirements
Experience in ABM Marketing.
Strong strategic planning skills.
Ability to work collaboratively across teams.
Excellent communication skills.
Project management experience.
Passion for customer experience.
Experience in enterprise business marketing.
Ability to drive product adoption and renewals.
Understanding of marketing in various verticals.
Ability to implement 1:1 ABM strategies.
Benefits
Diverse and inclusive culture.
Coaching and training programs for career development.
Regular company-wide events and seasonal challenges.
Employee Resource Groups for support and discussion.
Opportunities to build lasting relationships with customers.
Focus on employee happiness and engagement.
Remote-first work environment.
Support for underrepresented backgrounds.
Encouragement of unique perspectives and experiences.
Commitment to values of passion, persistence, and integrity.