Director of B2B Planning - Remote

Overview

The Director, B2B Planning is dedicated to specific B2B clients, providing high-level strategic planning deliverables to drive growth. You will lead the development of our B2B planning product, creating tailored media plans for enterprise-level accounts and supporting client escalations to reduce churn.

In Short

• Develop strategic cross-channel B2B media plans.
• Lead B2B planning product development and execution.
• Support ABM planning and product development.
• Drive operational efficiency and process improvements.
• Mentor and provide feedback to the planning team.
• Collaborate with internal teams and clients.
• Assist in new business support and pitches.
• Stay updated on industry trends and innovations.
• Utilize AI technologies for business process optimization.
• Leverage Power Digital's Nova ecosystem.

Requirements

• 8+ years of experience in cross-channel media strategy/planning.
• 3-5 years in B2B media strategy with a focus on ABM.
• Proven expertise in developing B2B media strategies.
• Deep understanding of audience segmentation and lead generation.
• Familiarity with digital media platforms in B2B contexts.
• Excellent communication and organizational skills.
• Strong problem-solving and decision-making skills.
• Team-oriented with effective interpersonal skills.

Benefits

• Base salary + commission opportunities.
• Robust medical, dental, and vision insurance.
• 401(k) plan with employer contribution matching.
• Unlimited time off available on day one.
• Paid Volunteer Time Off (VTO).
• Fully flexible work environment.
• Work From Home stipend.
• Employee Assistance Program (EAP).
• 12 national holidays + 2 mental health days.
• Opportunities for growth and leadership.