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Media Planner (Strategy/Markets) - Remote

Posted 1 week ago
Marketing
Full Time
CA, USA
$86,112/year

Overview

The Media Planner (Strategy/Markets) will develop and implement media campaigns for clients, utilizing both digital and traditional media strategies.

In Short

  • Develop and implement national and local media campaigns.
  • Collaborate with media team to meet marketing objectives.
  • Manage all aspects of media campaigns from planning to execution.
  • Analyze media budgets and make recommendations.
  • Prepare RFPs and evaluate media proposals.
  • Compile and analyze performance reports for campaigns.
  • Perform additional duties as required.

Requirements

  • Master's degree in public relations, media, or related field.
  • At least 1 year in media planning or social media.
  • Experience in strategic media planning.
  • Ability to create multimedia content.
  • Knowledge of omni-channel media campaigns.
  • Proficient in data analysis and e-commerce metrics.
  • Familiarity with Mar-tech tools.
  • Strong communication and collaboration skills.
  • Experience with competitor analysis.
  • Proficient in business analytics and data visualization.
  • Knowledge of SQL and Python.

Benefits

  • Medical/dental/vision insurance.
  • Life insurance contributions.
  • Short and Long Term Disability coverage.
  • Paid Time Off (PTO).
  • Safe harbor 401K.
  • Discretionary bonus.
Petrol Advertising logo

Petrol Advertising

Petrol Advertising is a leading full-service advertising agency that specializes in progressive marketing for major brands across various sectors, including technology, sports, and video gaming. The agency is dedicated to creating fully integrated global marketing campaigns, leveraging its expertise in print services, motion graphics, audio-visual content, social media, and digital media planning and buying. With a focus on innovative strategies and comprehensive media solutions, Petrol Advertising aims to meet the diverse marketing objectives of its clients while fostering a collaborative and inclusive work environment.

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