Director, Growth Marketing - Remote

Overview

The Director of Growth Marketing at PerfectServe will lead the demand generation team, driving marketing strategies that enhance patient care through effective communication and scheduling solutions.

In Short

• Lead and develop a demand generation team.
• Own the demand generation strategy across various market segments.
• Scale and optimize multi-channel marketing campaigns.
• Manage SEO and AEO strategies for organic growth.
• Track and optimize marketing performance metrics.
• Collaborate with sales leadership for alignment on funnel stages.
• Drive conversion rate optimization initiatives.
• Forecast and report on marketing pipeline health.
• Utilize data to provide actionable insights for improvement.
• Experience in a SaaS environment preferred.

Requirements

• 7–10+ years in B2B demand generation.
• 3+ years in a leadership role.
• Proven track record in managing marketing-sourced pipeline.
• Strong analytical skills with a digital marketing background.
• Hands-on experience with marketing technology stacks.
• Experience in managing external agency relationships.
• AI-first mindset with experience in leveraging AI tools.
• Ability to thrive in a scaling environment.
• Excellent communication and collaboration skills.
• Deep understanding of digital advertising and performance optimization.

Benefits

• Remote first work environment.
• Health, Dental, Vision, Life and Disability Insurance available from day one.
• 401K with match and immediately vested.
• 17 company holidays and competitive paid time off.
• Internal advancement opportunities.