Analytics Lead - Remote

Overview

The Analytics Lead will own the full measurement stack, managing analytics engineering, measurement science, and performance strategy to help clients make data-driven decisions.

In Short

• Own the end-to-end tracking architecture across client accounts.
• Define tagging standards and data layer specifications.
• Lead tracking QA processes to ensure data integrity.
• Build measurement plans and design incrementality tests.
• Interpret platform-reported metrics and challenge results.
• Build executive-level dashboards and establish reporting cadence.
• Manage a junior Analytics/Tracking Specialist.
• Stay current on ad platform measurement landscape.
• Communicate complex findings to non-technical stakeholders.
• Ensure tracking trustworthiness for a portfolio of clients.

Requirements

• 4–7 years of experience in marketing analytics or measurement.
• Hands-on GTM expertise with complex setups.
• Experience with incrementality testing.
• Solid understanding of ad network measurement stack.
• Proficiency in SQL for data validation.
• Ability to communicate findings accurately.
• Comfortable managing multiple client portfolios.

Benefits

• Work with a diverse and globally-distributed team.
• Opportunity to lead and mentor junior staff.
• Engage in continuous learning and development.
• Contribute to a culture of diversity, equity, and inclusion.