Performance Marketing Specialist - Remote

Overview

The Performance Marketing Specialist will be responsible for strategizing and executing LinkedIn advertising campaigns, optimizing funnels, and analyzing performance metrics to drive conversions.

In Short

• Full-Time, Remote Position
• Focus on LinkedIn advertising and lead generation
• Develop and optimize sales funnels
• Conduct A/B testing for ad creatives
• Analyze campaign performance and KPIs
• Collaborate with content and design teams
• Stay updated with industry trends
• 3+ years of B2B marketing experience required
• Strong analytical and technical skills needed
• Bachelor's degree in Marketing or related field preferred

Requirements

• Experience with Meta and LinkedIn Ads
• Deep understanding of marketing principles
• Ability to interpret data for campaign optimization
• Proficiency in LinkedIn Campaign Manager and Google Analytics
• Prior B2B marketing experience preferred
• Strong lead generation skills
• Creative and persuasive ad copywriting abilities
• Adaptability to emerging trends in digital marketing
• Experience in cross-functional collaboration
• Education in Marketing, Communications, or Business preferred

Benefits

• Opportunity to work with top-tier remote talent
• Flexible working hours
• Collaboration with a dynamic marketing team
• Access to ongoing training and development
• Potential for career advancement
• Work in a fast-paced, innovative environment
• Competitive salary and benefits
• Remote work flexibility
• Engagement in impactful marketing strategies
• Supportive company culture