Creative Strategist for US DTC Company - Remote

Overview

The Creative Strategist will be responsible for scaling BattleGolf and other brands across Meta and Instagram, blending consumer psychology, copywriting, and creative direction to produce winning ad concepts.

In Short

• Conduct deep customer and market research.
• Define core angles, hooks, and messaging frameworks.
• Write and guide high-converting ad scripts.
• Use AI tools for research and concept generation.
• Identify and brief creators matching the brand's energy.
• Track viral and emerging organic trends.
• Act as the final creative gatekeeper.
• Analyze creative performance inside Meta Ads Manager.
• Ensure ads feel native and modern.
• Turn insights into structured briefs for iterations.

Requirements

• Experience in creative strategy and copywriting.
• Strong understanding of consumer psychology.
• Proficiency in using AI tools for creative processes.
• Ability to direct creators for high-performing ads.
• Experience with performance analysis in advertising.

Benefits

• Work directly with the founders of an 8-figure DTC brand.
• Opportunity to build creative systems for growth.
• Remote work flexibility.
• Engage in innovative marketing strategies.