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Creative Strategist for DTC Beauty Company - Remote

Posted Yesterday
Marketing
Full Time
Colombia

Overview

We are seeking a Creative Strategist with proven experience in the beauty and skincare DTC space to lead the development of high-performing, data-driven ad creatives.

In Short

  • Develop and own the creative strategy for paid acquisition campaigns across various platforms.
  • Research and identify winning creative angles based on customer insights.
  • Translate performance data into actionable creative insights.
  • Create clear, creative briefs and messaging frameworks.
  • Collaborate with Media Buyers to align creative strategy with campaign objectives.
  • Monitor creative performance metrics and optimize accordingly.
  • Stay updated on beauty and UGC trends across social platforms.
  • Build and maintain a structured creative testing roadmap.
  • Ensure compliance with industry standards and regulations.

Requirements

  • Proven experience in creative strategy within the DTC beauty/skincare industry.
  • Strong understanding of performance marketing metrics.
  • Ability to translate data insights into creative concepts.
  • Experience with digital advertising platforms like Google, Meta, and TikTok.
  • Excellent communication and collaboration skills.
  • Creative mindset with a focus on measurable growth.
  • Familiarity with UGC and social media trends.
  • Ability to work remotely and manage time effectively.

Benefits

  • Opportunity to work with a fast-growing brand.
  • Flexible remote work environment.
  • Collaborative team culture.
  • Access to ongoing training and professional development.
  • Competitive salary and potential for bonuses.
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Paired

Paired is a global staffing and recruiting agency that specializes in connecting remote work opportunities with top-tier talent worldwide. The company is dedicated to helping individuals find great jobs that match their specific skill sets, regardless of their location. Paired's client is a leader in AI-driven content, focused on sharing the latest insights and trends in artificial intelligence. They are seeking a Social Media Brand Partnership Manager to oversee brand collaborations and support the founder in content creation, ensuring that brand messages resonate with audiences and align with industry trends.

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