Director of Digital Marketing - Remote

Overview

The Director of Digital Marketing will drive strategy and execute key digital initiatives to accelerate revenue growth for the Outreach Marketing Products Division. This role requires a data-driven leader who can develop, implement, and optimize performance marketing efforts.

In Short

• Lead digital marketing strategies including paid search, social media, SEO, and email marketing.
• Manage campaigns from strategy to execution, ensuring performance aligns with objectives.
• Implement SEO initiatives to drive organic growth.
• Utilize Google Analytics 4 and Google Tag Manager for performance tracking.
• Optimize website traffic and lead conversions across all digital channels.
• Create weekly reports and dashboards for performance metrics.
• Collaborate with internal teams on strategy and execution.
• Stay updated on digital marketing trends and best practices.

Requirements

• 5+ years in a director-level digital marketing role.
• Strong expertise in SEO and paid advertising.
• Experience with Google Paid Search and Meta campaigns.
• Bachelor’s degree in Marketing or related field.
• Proficient in Google Analytics, Google Tag Manager, and CRM platforms.
• Detail-oriented with strong communication skills.

Benefits

• Remote work flexibility.
• Opportunity to work in a high-growth environment.
• Collaborative and interactive work culture.