Manager, Content and Campaigns - Remote

Overview

The Manager, Content & Campaigns drives content strategy and integrated marketing campaigns that fuel pipeline growth, focusing on developing compelling content that resonates with the target audience.

In Short

• Own and execute the content strategy to engage prospects and customers.
• Develop high-quality content like whitepapers, case studies, and blog posts.
• Collaborate with product marketing for effective messaging.
• Manage external writers and agencies for content production.
• Optimize content for SEO and distribution across channels.
• Plan and execute integrated marketing campaigns for lead generation.
• Align campaign themes with sales initiatives and product launches.
• Analyze and report on campaign performance for optimization.
• Work closely with sales to develop enablement content.
• Collaborate with customer marketing for advocacy content.

Requirements

• 5+ years of experience in content marketing or campaign management in B2B SaaS.
• 2+ years of team management experience.
• Strong understanding of demand generation and SaaS buyer journey.
• Exceptional storytelling and writing skills.
• Ability to manage multiple projects and collaborate with teams.
• Experience with marketing automation tools and analytics platforms.
• Familiarity with SEO and distribution best practices.
• Data-driven mindset for content and campaign optimization.

Benefits

• Opportunity to work in a leading global enterprise.
• Collaborative and innovative work environment.
• Professional development opportunities.
• Flexible working arrangements.