Senior Marketing Automation Specialist - Remote

Overview

Okta is The World’s Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth.

In Short

• Support and execute integrated demand generation programs.
• Work closely with internal and external teams.
• Create, optimize, report, and manage marketing automation initiatives.
• Drive best practices throughout multiple types of marketing campaigns.
• Build and define target audience lists.
• Launch emails and build campaigns in Marketo and Salesforce.
• Analyze and report marketing data to shape future strategies.
• Oversee campaign setup and data flow from Marketo to Salesforce.
• Strong knowledge of A/B testing and email best practices.
• Collaborate with various internal stakeholders.

Requirements

• 5+ years experience in Database, Email or Operations Marketing.
• Subject matter expertise in email marketing best practices.
• Experience with marketing tech implementations.
• Proficiency in Salesforce and Marketo.
• Impeccable attention to detail.
• Strong project management skills.
• Ability to prioritize and manage multiple projects.
• BS/BA or equivalent required.

Benefits

• Amazing benefits.
• Social impact initiatives.
• Diversity, Equity, Inclusion and Belonging at Okta.