Performance Marketing Senior Associate - Remote

Overview

Nutrafol is seeking a Performance Marketing Senior Associate to manage and optimize paid social media channels, focusing on new customer acquisition and retention initiatives.

In Short

• Manage day-to-day campaigns and budgets for paid social ads on Meta.
• Execute ad launches and optimizations for various social channels.
• Monitor campaign performance and adjust strategies accordingly.
• Collaborate with creative teams on ad content and strategies.
• Report on campaign performance with recommendations for improvements.
• Execute new channel launches for user acquisition.
• Develop a robust testing roadmap for paid social initiatives.
• Work with external representatives and manage payments.
• Troubleshoot performance issues on social platforms.
• Engage with influencer and community management teams.

Requirements

• 3-5 years of experience in paid social media performance marketing.
• Hands-on experience with Meta Ads Manager.
• Strong analytical skills and a growth mindset.
• Ability to work cross-functionally with various teams.
• Excellent communication skills.
• Experience with web analytics tools.
• Proven ability to meet KPIs in a brand-centric manner.
• Creative and collaborative mindset.
• Ability to adapt to changing market conditions.
• Self-starter attitude.

Benefits

• Fully remote work experience.
• Comprehensive medical, dental, and vision coverage.
• 401K with employer match.
• Quarterly bonus program.
• Flexible PTO.
• Wellness breaks and stipends.
• Free meals on certain days.
• Annual learning and development stipend.
• Free subscription to Nutrafol.
• Pet insurance options.