Creative Strategist - Remote

Overview

As a Creative Strategist, you’ll be the bridge between client objectives and creative execution. You’ll work closely with clients to extract insights, craft detailed creative briefs, and collaborate with our internal team of designers, editors, and motion graphic artists to develop high-converting still and video ads for Meta. You’ll also analyze ad performance, iterate on creatives, and refine strategies to continuously improve results.

In Short

• Client Collaboration & Briefing
• Develop clear, strategic, and compelling creative briefs for still and video ads
• Align creative concepts with performance marketing goals and brand identity
• Creative Development & Execution
• Brainstorm and pitch engaging ad angles and hooks based on customer psychology
• Work with Account Managers, designers, video editors, and copywriters to execute creative briefs
• Ensure creatives follow Meta best practices for maximum engagement and conversions
• Performance Analysis & Iteration
• Review ad performance data and optimize creative based on insights
• Test different ad formats, messaging, and styles to refine winning formulas
• Stay ahead of trends in social media advertising, consumer behavior, and eCommerce

Requirements

• Proven experience in creative strategy and execution
• Strong understanding of performance marketing and social media trends
• Excellent communication and collaboration skills
• Ability to analyze data and derive actionable insights
• Experience with ad creation for platforms like Meta

Benefits

• Opportunity to work with a dynamic team
• Flexible working hours
• Remote work options
• Professional development opportunities