Vice President of Digital and Brand Marketing - Remote

Overview

The Vice President of Digital and Brand Marketing will lead innovative marketing strategies to enhance brand recognition and drive customer engagement in the healthcare technology sector.

In Short

• Lead and execute digital marketing campaigns.
• Develop brand strategies for customer awareness.
• Provide strategic leadership to the executive team.
• Manage and mentor a team of marketing professionals.
• Drive customer acquisition and retention strategies.
• Measure and analyze marketing performance.
• Collaborate with cross-functional teams.
• Foster industry partnerships and collaborations.
• Ensure compliance with security policies.
• Complete other duties as assigned.

Requirements

• BA/BS degree in Communications or Marketing, MBA preferred.
• 12-15 years of experience in digital marketing and brand management.
• Proven executive-level experience in marketing SaaS solutions.
• Strong strategic thinking and leadership skills.
• Expertise in digital marketing channels and tactics.
• Deep understanding of brand management principles.
• Strong business acumen in the healthcare technology industry.
• Data-driven mindset with proficiency in data analysis.
• Excellent communication and collaboration skills.
• Authorized to work in the U.S. without sponsorship.

Benefits

• Opportunity to make a real impact in healthcare.
• Work with a team of highly skilled professionals.
• Collaborative and innovative work environment.
• Competitive salary and benefits package.
• Flexible work arrangements.