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Senior Manager, Product Marketing - Remote

Posted 14 weeks ago
Marketing
Full Time
TX, USA

Overview

Measured is seeking a Sr. Manager, Product Marketing to lead our efforts in positioning, messaging, and go-to-market execution. This individual will be a strategic driver of both product marketing and customer marketing initiatives.

In Short

  • Lead product marketing and customer marketing initiatives
  • Shape positioning, messaging, and go-to-market execution
  • Develop compelling content and experiences
  • Collaborate with sales, product, engineering, and customer success teams
  • Conduct competitive analysis
  • Create high-impact GTM materials
  • Build customer relationships for testimonials and case studies
  • Inspire customer trust, retention, and advocacy
  • Promote diversity and inclusivity within the company
  • Contribute to a culture of curiosity and integrity

Requirements

  • Exceptional storytelling skills
  • Strong customer engagement abilities
  • Experience in product marketing
  • Ability to collaborate with cross-functional teams
  • Proven track record in developing marketing strategies
  • Excellent communication skills
  • Strong analytical skills for competitive analysis
  • Experience in creating marketing content
  • Understanding of media effectiveness and ROI maximization
  • Commitment to diversity and inclusivity

Benefits

  • Opportunity to lead strategic marketing initiatives
  • Work in a diverse and inclusive environment
  • Collaborate with leading brands and innovative teams
  • Contribute to a company committed to equal employment opportunities
  • Engage in a culture that values curiosity and integrity
Measured logo

Measured

Measured is a remote-first company that specializes in helping direct-to-consumer (DTC) brands enhance their growth by accurately assessing the incremental impact of media on business outcomes. They offer the Measured Intelligence Suite, an enterprise-grade software solution that simplifies the execution of automated incrementality experiments across various marketing channels while providing comprehensive cross-channel reporting. Their platform is built on a marketing data warehouse designed for analytics, ensuring a privacy-compliant environment for managing and utilizing essential marketing data. Measured is dedicated to delivering high-impact value to its Enterprise customers through collaboration with engineers, designers, data scientists, and customer success teams.

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