Director of Media Strategy - Remote

Overview

Location3 is looking for a Director of Media Strategy to lead audience‑first, full‑funnel media strategy across enterprise, franchise, and multi‑unit brands. This is a senior leadership role for someone who believes media should drive measurable growth by connecting audience intent, consumer journeys, and business outcomes.

In Short

• Lead audience-first media strategy across complex client programs.
• Design strategies that connect audience intent with business outcomes.
• Own omnichannel strategy across various media channels.
• Partner with teams to operationalize media programs across locations.
• Establish standards for testing and performance management.
• Create measurement frameworks and performance narratives.
• Serve as a strategic advisor to clients.
• Drive innovation in media strategies and tactics.
• Collaborate across paid and organic media teams.
• Support enterprise and multi-unit business models.

Requirements

• 8+ years of experience in paid media and audience strategy.
• Deep understanding of cross-channel media planning.
• Strategic fluency in major advertising platforms.
• Strong measurement and analytics literacy.
• Experience developing audience strategies and journey mapping.
• Ability to architect detailed media plans.
• Understanding of creative strategy and audience behavior.
• Strong communication and storytelling skills.
• Experience in scaling strategies for multi-unit businesses.

Benefits

• Fully remote work environment.
• Ongoing training and professional development.
• Strong technology infrastructure for remote work.
• Opportunities for virtual events and annual retreats.
• Competitive benefits including medical, dental, and vision.
• Matching 401k and wellbeing stipends.
• Commitment to diversity and inclusion.
• Equal opportunity employer.