Demand Generation Manager - Remote

Overview

This role is for all LATAM countries, 100% remote. We are seeking a proactive and results-driven Outbound Email Manager to lead and optimize our outbound email campaigns.

In Short

• Develop, execute, and manage outbound email campaigns to generate leads and drive engagement.
• Strategically segment and personalize email lists to maximize response rates.
• Utilize tools like Apollo, Smartlead, Instantly, and Clay to design, automate, and optimize outreach campaigns.
• Monitor and analyze campaign performance, including open rates, reply rates, and conversions, and implement improvements.
• Conduct A/B testing to refine email copy, subject lines, and CTAs for optimal performance.
• Ensure compliance with email outreach best practices and regulations, such as GDPR and CAN-SPAM.
• Collaborate with the sales and marketing teams to align outreach efforts with broader company goals.
• Stay updated on trends and innovations in email marketing and lead generation.
• Provide detailed reporting on outreach performance and recommend actionable insights.

Requirements

• Extensive experience with cold email outreach and automation platforms.
• Strong understanding of lead generation strategies.
• Ability to create data-driven campaigns.

Benefits

• Work in a fast-growing company with a commitment to quality and customer satisfaction.
• Be part of a team that values extreme ownership and continuous improvement.