Senior CRM Manager - Remote

Overview

As a Senior CRM Manager, you will be responsible for the strategic planning, implementation, and optimization of our customer relationship management activities, leading targeted CRM campaigns and developing personalized communication strategies.

In Short

• Lead the overall CRM strategy and execution across all customer touchpoints
• Design and implement data-driven, personalized campaigns to maximize customer engagement and retention
• Analyze CRM performance metrics and customer insights to optimize lifecycle marketing and conversion rates
• Collaborate cross-functionally with Brand, Creative, Product, and Sales teams
• Manage CRM tools and platforms, ensuring data quality and compliance with GDPR
• Monitor industry trends and emerging technologies in CRM

Requirements

• 5+ years of professional experience in CRM management, preferably in fashion, lifestyle, or beauty
• Proven track record of designing and executing successful CRM campaigns
• Strong analytical skills and experience in CRM software
• Excellent communication skills and ability to work cross-functionally
• Strategic thinker with a customer-centric mindset
• Fluent in English, German is a plus

Benefits

• Collaborate closely with diverse teams for a holistic approach
• Thrive in a fast-paced and evolving fashion start-up environment
• Hybrid work model promoting a healthy work-life balance
• Regular constructive feedback for continuous growth
• Beautiful Berlin office with team events and social lunches
• Enjoy complimentary Les Lunes items with each new product launch