Director of Consumer Retention - Remote

Overview

LastPass is looking for a Director of Consumer Retention to lead the strategy and execution of retention initiatives aimed at reducing churn and maximizing growth through best-in-class customer experiences.

In Short

• Drive measurable improvements in churn and customer lifetime value.
• Develop automated lifecycle campaigns across marketing channels.
• Conduct comprehensive customer research to analyze behavior.
• Monitor and measure retention metrics and key performance indicators.
• Optimize subscription management to boost retention rates.
• Collaborate with cross-functional teams to align retention efforts.
• Lead a high-performing retention analyst team.
• Utilize data to drive impactful retention initiatives.
• Implement win-back programs to re-engage lapsed customers.
• Foster a culture of collaboration and customer obsession.

Requirements

• Experience in retention, CRM, and lifecycle marketing.
• Proven ability to develop and promote talent.
• Expertise in optimizing retention and scaling subscription programs.
• Strong analytical skills with experience in data platforms.
• Ability to balance strategic vision with hands-on execution.
• Experience with advanced personalization and relevant platforms.

Benefits

• Competitive compensation.
• Flexible Paid Time Off policies.
• Generous parental leave.
• Comprehensive health coverage.
• Home office setup support.
• Continuous learning and development opportunities.
• Remote work stipend for home office needs.
• Short-Term or Remote-Centric Work Arrangements.