Regional Trade Marketing Manager - West - Remote

Overview

Kiva is seeking a Regional Trade Marketing Manager to lead trade marketing efforts across key states in the Western and Mid-Western regions. This role focuses on creating locally relevant marketing strategies in collaboration with sales and retail partners to drive business growth.

In Short

• Own and execute trade marketing programs across priority states.
• Develop and implement in-store activations and merchandising best practices.
• Collaborate with Sales and Marketing teams for seamless execution.
• Manage multiple tasks and projects with measurable outcomes.
• Build strong partnerships with internal and external stakeholders.
• Analyze sales and purchasing data for optimization opportunities.
• Assist in planning trade and consumer events.
• Own the trade marketing budget for assigned markets.
• Use digital tools like Asana and BI Dashboards for management.
• Travel up to 40% for trade marketing activities.

Requirements

• 4+ years of Trade Marketing experience in cannabis, CPG, or alcohol.
• Degree in marketing, business, or related field.
• Experience working directly with retail accounts.
• Excellent organization and communication skills.
• Sales experience is a plus.
• Salesforce experience is a plus.
• Ability to travel up to 40% of the time.
• Must be over 21 years of age.
• Multi-state trade marketing experience preferred.

Benefits

• Opportunity to work with an award-winning team.
• Engage in innovative marketing strategies.
• Collaborate with diverse teams across the organization.
• Contribute to the growth of a leading brand in the cannabis industry.
• Flexible work environment with travel opportunities.