Senior Digital Content & Copywriter - Remote

Overview

Seeking a digital marketing copywriter with 8–10 years of experience in crafting high-converting, on-brand content. Responsibilities include ad copy, landing pages, website and social media content, and scriptwriting to optimize ROAS. Experience in PPC, Display, and B2C/e-commerce is a plus. Must excel at writing and optimizing content for the US market under tight deadlines.

In Short

• Write High-Impact Ad Copy: Create compelling, high-converting ad content tailored for PPC campaigns across search, display, social, and video platforms.
• Optimize with Data-Driven Precision: Develop landing page and ad copy strategies that align with business goals, keyword strategies, and CTAs.
• Collaborate Across Teams: Work with UX, product, legal, brand, and engineering teams to ensure content aligns with compliance and branding.
• Refine & Improve Performance: Track KPIs like Quality Score, CTR, CR, ROAS, and margin.
• Experiment & Innovate: Stay ahead by testing emerging ad formats, platforms, and AI-powered tools.
• Leverage AI & Automation: Use cutting-edge AI tools to generate high-performing copy.

Requirements

• Copywriting Powerhouse: 8+ years of crafting high-converting ad copy.
• Wordsmith Extraordinaire: A master of English and content writing.
• PPC-Savvy: Familiar with Google Ads & Microsoft Advertising.
• AI-Driven & Future-Ready: Comfortable using AI-powered tools.
• Creative Meets Data: A natural at blending creativity with performance insights.
• Results-Obsessed: Prioritize tasks based on revenue potential.
• Team Player with a Growth Mindset: Collaborative and proactive.

Benefits

• Work in a growing company with a strong mission.
• Collaborative and innovative work environment.
• Opportunity to work with a diverse team.
• Focus on employee well-being and flexibility.