The Integrated Campaign Manager will lead the strategy, execution, and optimization of integrated marketing campaigns across various channels to drive pipeline and ensure consistent messaging.
In Short
Lead integrated marketing campaigns across paid media, email, and digital channels.
Develop communication plans for consistent messaging.
Own campaign roadmaps and priorities aligned with business objectives.
Collaborate with various teams including Demand Generation and Product Marketing.
Define key messages for the customer journey.
Decide on impactful channels for driving prospects.
Mentor junior team members.
Drive campaign innovation and identify new opportunities.
Monitor budgets and performance metrics for campaigns.
Deliver detailed campaign reports to stakeholders.
Requirements
5+ years of experience in digital marketing or campaign management.
Deep understanding of marketing funnels and digital marketing channels.
Exceptional organizational skills for managing multiple campaigns.
Strong analytical skills for data-driven decisions.
Effective communication skills for collaboration.
Expertise in marketing tools like HubSpot and Google Analytics.
Experience managing budgets and performance goals.
Demonstrated leadership and mentoring capabilities.
Benefits
Work in a fast-paced, collaborative environment.
Opportunity to drive large-scale campaigns.
Mentorship opportunities for professional growth.
Innovative work culture with a focus on performance.