Senior Social Media Manager - Remote

Overview

The Senior Social Media professional will lead the development and execution of a dynamic social media strategy across multiple platforms, shaping brand voice and engagement globally.

In Short

• Develop and implement a comprehensive social media strategy aligned with company goals.
• Own and manage a cohesive content calendar, from planning through publishing.
• Create, curate, and oversee engaging content across platforms like X/Twitter, Instagram, TikTok, LinkedIn, and emerging channels.
• Monitor social trends, conversations, and community sentiment to maintain a strong industry presence.
• Engage with the online community, responding to inquiries and fostering relationships with users.
• Analyze social media metrics to optimize performance, engagement, and growth strategies.
• Lead experimentation around content types, posting cadence, and community-building initiatives.
• Manage social media crises or PR issues to ensure a positive and professional brand reputation.
• Collaborate with marketing and product teams to align social media campaigns with broader initiatives.

Requirements

• 5+ years of proven experience managing social media for a brand, ideally within crypto or fintech.
• Demonstrated ability to create high-performing content that drives engagement and shares.
• Strong creative skills and a deep understanding of current social media trends.
• Excellent communication and copywriting skills with adaptability across platforms while maintaining brand consistency.
• Highly organized, capable of managing multiple projects simultaneously.
• Strong storytelling ability and the skill to inject personality and energy into brand voice.
• Comfortable working independently in a fully remote environment.
• Sense of humor, irreverent energy, and ability to bring fun to content creation.
• Bonus: Experience with analytics tools, basic design software (Canva, Adobe Spark), AI content tools, hosting live events or AMAs, and public speaking.

Benefits

• Fully remote, flexible work environment.
• Opportunity to join a passionate, creative, and ambitious team.
• Real ownership over projects with freedom to innovate.
• Regular virtual and in-person meetups, conferences, and collaboration opportunities.
• Learning and growth opportunities in social media and crypto.
• Competitive compensation and perks tailored to each candidate.