Senior SEM & Paid Ads Manager - Remote

Overview

InVitro Capital is seeking a Senior SEM & Paid Ads Manager to lead and optimize paid media campaigns across various platforms, driving growth for our portfolio companies.

In Short

• Develop and implement SEM and paid advertising strategies.
• Manage multi-channel paid media budgets for optimal ROI.
• Oversee campaign performance and make real-time adjustments.
• Collaborate with SEO and marketing teams for integrated strategies.
• Lead A/B testing and experiment with ad formats and strategies.
• Utilize data insights to drive campaign success.
• Execute high-performance paid media campaigns.
• Work with diverse portfolio companies.
• Bring a minimum of 10 years of experience.
• Focus on innovation in digital marketing.

Requirements

• 10+ years of experience in SEM and paid advertising.
• Proven track record of successful campaign execution.
• Strong analytical skills for performance monitoring.
• Experience with Google Ads and Bing Ads.
• Knowledge of social media advertising platforms.
• Ability to manage budgets effectively.
• Excellent communication and collaboration skills.
• Innovative mindset for testing and optimization.
• Strong understanding of digital marketing trends.
• Ability to work independently and take ownership of projects.

Benefits

• Opportunity to work with cutting-edge AI and robotics solutions.
• Impactful role in transforming industries.
• Work remotely from Panama.
• Collaborative and innovative work environment.
• Competitive salary and benefits package.