Paid Ads Manager - Remote

Overview

We are seeking a Paid Ads Manager who will oversee and execute all paid advertising, with a focus on performance, strategy, and optimization across multiple digital platforms.

In Short

• Oversee and execute paid advertising campaigns.
• Focus on performance, strategy, and optimization.
• Collaborate with cross-functional teams.
• Continuously optimize campaigns for better ROI.
• Monitor and analyze campaign performance metrics.
• Utilize audience targeting and segmentation strategies.
• Manage advertising budgets effectively.
• Stay updated on cannabis industry advertising regulations.
• Provide regular reports and actionable insights.
• Work with a dynamic team of marketers and analysts.

Requirements

• 4-5 years of experience in paid advertising.
• In-depth knowledge of performance marketing.
• Experience with campaign management and budget allocation.
• Strong understanding of key performance metrics.
• Proficient in Google Analytics and Facebook Ads Manager.
• Familiarity with cannabis industry advertising guidelines.
• Excellent communication skills.
• Creative thinker with strong ad copy skills.
• Experience in analyzing data and conducting A/B tests.
• Knowledge of SEO and content marketing is a plus.

Benefits

• Diversity and inclusion in the workplace.
• Opportunity to work with a dynamic team.
• Focus on personal and professional growth.
• Engagement in innovative marketing strategies.
• Access to advanced analytics tools.