Digital Marketing Specialist - Remote

Overview

The Paid Digital Marketing Specialist will oversee the execution of paid search (PPC, SEM) and paid social media campaigns, collaborating with agency partners to meet strategic objectives.

In Short

• Support a team of digital marketing managers for campaign strategy and execution.
• Liaise with ad agency for campaign marketing tasks.
• Test messaging, keywords, and tactics with digital marketing managers.
• Collaborate with growth and product marketing teams for audience targeting.
• Work with Organic Social and SEO teams for coordinated execution.
• Provide ad hoc data analysis for planning and reviews.

Requirements

• 2-5 years of experience in digital marketing.
• Experience with Google Ads & Bing Ads Editor.
• Familiarity with audience targeting on LinkedIn.
• Demonstrated experience in search media strategies.
• Knowledge of SEO and social media optimization.
• Advanced skills in Microsoft Excel and experience with Tableau.
• Experience with ABM tools like 6Sense and Clearbit is a plus.

Benefits

• Confidentiality of applicant information is maintained.
• Equal opportunity employer.
• High-energy, high-performance global team environment.