Remote Otter LogoRemoteOtter

Director of Marketing - Remote

Posted 1 week ago
Marketing
Full Time
CA, USA

Overview

The Director of Marketing provides strategic leadership and operational oversight for the marketing division, ensuring alignment with the company's overall strategy. This role empowers department managers to execute their responsibilities effectively, drive effective marketing campaigns, and foster a collaborative, creative, high-performing team.

In Short

  • Develop and implement marketing strategies
  • Lead marketing managers and analyze KPIs
  • Manage advertising budget and execute campaigns
  • Collaborate on website improvements to convert leads
  • Support sales activators with promotional materials
  • Facilitate team communication and unity
  • Oversee marketing technology deployment
  • Engage target audience through effective content
  • Create a strong team culture

Requirements

  • Bachelor’s degree in Marketing or related field
  • 7+ years of marketing experience, 5+ years in management
  • Proven leadership in developing marketing teams
  • Strong understanding of digital marketing and technology
  • Experience with budget management
  • Excellent communication and leadership skills
  • Familiarity with marketing automation and analytics
  • Preferred: experience in manufacturing or IT
  • Preferred: certification in Google Analytics, Marketo, HubSpot
  • Preferred: strong public speaking skills

Benefits

  • Remote, hybrid, and on-site opportunities
Inductive Automation logo

Inductive Automation

Inductive Automation is a leading software company specializing in industrial automation solutions. Known for its flagship product, Ignition, the company focuses on providing innovative software that enhances operational efficiency and security in various industries. With a commitment to quality and continuous improvement, Inductive Automation fosters a collaborative environment where skilled professionals can contribute to the development and testing of robust software products. The company offers flexible work arrangements, including remote, hybrid, and on-site opportunities, making it an attractive workplace for talented individuals in the tech field.

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