Principal Product Manager - Self-Serve Growth - Remote

Overview

The Principal Product Manager will lead growth efforts across acquisition, activation, monetization, and retention for Ignition's self-serve segment, driving measurable growth through strategic and hands-on initiatives.

In Short

• Lead self-serve growth metrics and execution.
• Design and optimize experiments to improve customer success.
• Collaborate with engineering, design, and data teams.
• Own revenue and growth targets for the self-serve segment.
• Advocate for the self-serve customer experience.
• Balance quick experiments with long-term strategies.
• Understand customer pain points using data insights.
• Champion a test-and-learn culture.

Requirements

• Proven ownership of core growth areas in a SaaS business.
• Track record of measurable impact on growth.
• Business owner mindset with analytical skills.
• Customer obsession and experience with A/B testing.
• Strategic-yet-tactical mindset.
• Hands-on approach to execution.
• Strong communication and leadership skills.

Benefits

• Competitive salary and employee stock options.
• 20 days annual leave plus 10 wellbeing days.
• Paid parental leave and extra day off for birthdays.
• Health, dental, and vision benefits.
• RRSP/401k employer matching.
• Annual education allowance for professional growth.
• Quarterly wellness allowance.
• Flexible working with home office reimbursement.