Principal Brand Strategist - Remote

Overview

Headspace is looking for an experienced and creative Brand Strategist to lead brand strategy, integrated marketing planning, brand partnerships and measurement across our D2C and B2B businesses. The role is highly visible and requires someone who is a big thinker, creative storyteller, and strong relationship builder to grow and expand the Headspace brand.

In Short

• Lead brand strategy and marketing across D2C and B2B businesses.
• Empower teams to take ownership of the brand.
• Drive customer-centric integrated marketing planning.
• Own evergreen marketing strategy and campaigns.
• Identify and execute high impact brand partnerships.
• Lead brand insights and measurement.
• Stay updated on industry trends.

Requirements

• 8+ years of experience in brand strategy and marketing.
• Experience in D2C and B2B marketing.
• Ability to adapt to changing circumstances.
• Outstanding communication and presentation skills.
• Proven ability to execute results with lean resources.
• Strong ability to partner cross-functionally.

Benefits

• Base salary, stock awards, comprehensive healthcare coverage.
• Monthly wellness stipend and retirement savings match.
• Lifetime Headspace membership and generous parental leave.