Marketing Acquisition Strategist - Remote

Overview

Horace Mann is a purpose-driven company that is passionate about educators. Step into an opportunity where you can bring your expertise developing and executing marketing campaigns aimed at acquiring new clients.

In Short

• Manage the end-to-end marketing process using various tactics.
• Ideate, design, create, deploy, and measure marketing outreach programs.
• Create brand awareness and drive high-quality leads.
• Manage and optimize acquisition marketing campaigns.
• Monitor, measure, and socialize campaign performance.
• Partner with external marketing agencies and platforms.
• Ensure compliance with brand guidelines and regulations.
• Collaborate with business partners to meet marketing needs.
• Conduct user testing and focus groups for marketing campaigns.

Requirements

• 6+ years in acquisition marketing with design and messaging experience.
• Bachelor's Degree required, advanced degree preferred.
• Ability to manage the end-to-end marketing campaign process.
• Exceptional verbal and written communication skills.
• Strong data and analytics capabilities.
• Aware of emerging trends in marketing.

Benefits

• Competitive salary and benefits package.
• Opportunity to work in a purpose-driven company.
• Supportive work environment focused on educators.