Account Based Marketing Manager - Remote

Overview

The Account Based Marketing Manager will drive the strategy and execution of marketing campaigns for multiple accounts within the consumer-packaged goods and retail sector, collaborating closely with internal teams and ABM agencies.

In Short

• Build and maintain relationships with account leadership teams.
• Collaborate with Senior ABM Manager and agencies to design and execute marketing plans.
• Develop narratives and campaign plans aligned with client needs.
• Lead creation and implementation of tailored marketing campaigns.
• Monitor and report on campaign performance metrics.
• Align campaign adjustments with strategic direction and feedback.
• Support critical deals within allocated accounts.
• Act as a trusted marketer balancing strategic guidance with urgent requirements.
• Enhance ABM strategies with innovative ideas.
• Ensure campaigns drive account growth and meet ABM objectives.

Requirements

• 7-10 years of marketing experience in a professional service or B2B setting.
• 5+ years of ABM experience.
• Proven experience in managing senior stakeholders.
• Expertise in developing ABM campaigns beyond standard tactics.
• Experience in targeting consumer packaged goods and retail clients.
• Strong background in marketing campaign management.
• Client-centric approach in strategic planning.
• Solid understanding of ABM methodologies and technologies.
• Strong communication and interpersonal skills.
• Analytical skills to leverage data effectively.

Benefits

• Flexible work options including remote and hybrid setups.
• Opportunity to work with leading brands.
• Potential for contract extension beyond December 2025.
• Supportive and diverse work environment.
• Engagement in innovative marketing strategies.