Senior Marketing Specialist - Remote

Overview

The Senior Marketing Specialist plays a key role in bringing HALO’s marketing initiatives to life across catalogs, campaigns, and sales-facing materials. This role is responsible for creating content that translates marketing priorities into clear, compelling, and actionable campaigns that support business goals and sales execution.

In Short

• Create marketing content for catalogs, flyers, seasonal campaigns, direct mail kits, and sales-facing assets.
• Develop campaign concepts, themes, and messaging approaches aligned with marketing priorities.
• Select and curate products for marketing initiatives based on audience, pricing, trends, and campaign goals.
• Apply strong design sensibility to layout, hierarchy, and visual flow.
• Write and refine headlines, product descriptions, and campaign narratives.
• Manage timelines and deliverables to ensure projects launch on time.

Requirements

• 5+ years of experience in marketing, content creation, or campaign execution.
• Proven experience creating catalogs, flyers, campaigns, or sales enablement materials.
• Strong writing and editing skills with an eye for clarity, consistency, and structure.
• High level of comfort working in tools including InDesign, Canva, Photoshop, PowerPoint, or similar.
• Strong fluency with AI-powered creative tools and workflows.
• Strong understanding of product marketing, merchandising, and campaign storytelling.
• Solid creative judgment and awareness of marketing, design, and product trends.
• Highly organized, self-directed, and comfortable owning work independently.

Benefits

• Comprehensive benefits including medical, dental, vision, life, and disability insurance.
• 401(k) Retirement Savings Plan, Health Savings Accounts (HSA), and Flexible Spending Accounts (FSA).
• Opportunities for career advancement and internal promotions.
• A culture of ingenuity, inclusion, and relentless determination.
• Flexible schedules to help balance professional and personal demands.