Digital Marketing Manager - Remote

Overview

Join Gridlines, a dynamic and ambitious financial modelling consultancy revolutionising how businesses make critical decisions. We're looking for a hands-on Digital Marketing Specialist to drive our digital presence and lead generation initiatives.

In Short

• Develop and implement comprehensive marketing strategies with the Marketing Director
• Drive growth through integrated campaigns across paid advertising, SEO, email marketing, and social media
• Optimise lead nurture processes and conversion rates with sales teams
• Manage paid advertising campaigns across multiple platforms
• Implement and maintain SEO best practices
• Create and execute LinkedIn-focused B2B social media strategies
• Develop, manage and optimise HubSpot CRM and marketing platform
• Create compelling, conversion-focused copy across all channels
• Monitor, analyse, and report on paid and organic campaign performance
• Provide ongoing evaluation of campaigns and recommendations for improvements.

Requirements

• HubSpot expertise required: demonstrable experience in implementing Hubspot CRM and marketing platform, automation, email campaigns, and lead scoring
• Proven track record in managing successful Google and LinkedIn PPC campaigns
• Strong working knowledge of WordPress and GA4
• Proficiency with SEO tools (e.g. SEMrush/Ahrefs) preferred
• Strong analytical and data interpretation capabilities
• Strong understanding of SEO best practices
• Graphic design skills are a distinct advantage

Benefits

• Work alongside a close-knit marketing team
• Impact growth strategies directly
• Opportunity to shape digital presence
• Engage with financial decision-makers globally
• Flexible working arrangements